10Register today at europe. gartner. com/ soa Summit Agenda Track 4 Enabling Growth Through Multienterprise SOA A time of rapid and unpredictable change offers several opportunities for growth to companies able to exploit them without delay. Reaching out to clients and citizens more effectively, focusing on core business, more closely integrating with business partners and leveraging new Internet and cloud- enabled business models are ways to innovate and reinvent the business enabled by available technology. Explore the opportunities for innovation associated with multienterprise B2B integration patterns, e- commerce, cloud computing and software as a service, Web 2.0, mash ups and Web- oriented architecture. Multienterprise Integration Scenario Companies have been doing business-to- business ( B2B) integration for decades, typically for e- commerce projects involving EDI. These projects are still common, but many new B2B projects involve SOA, cloud- computing, SaaS, and Web 2.0 style provisioning. Does your company have a strategy and infrastructure to support both traditional and innovative forms of B2B projects? • In addition to traditional e- commerce, what new styles of B2B projects are companies implementing, such as SaaS integration? • What architectural styles and best practices will companies use to implement B2B projects? • What IT technologies and solutions will be necessary to successfully implement all forms of B2B integration projects? Benoit Lheureux Cloud Computing Scenario: Extracting Business Value from the Hype Cloud computing has become the latest in a series of hot industry terms and as such, is used in many contradictory ways. Underneath the fog, there are very real trends such as global class architecture, Web platforms, scalable and elastic processing, and the Internet itself that are converging to fuel this phenomenon. Impacts will be felt as related applications evolve to deal with the changes, both real and resulting from hype. This impact will be felt in applications as well as platforms and services. • How will cloud computing be defined and evolve? • How will platforms be impacted by the cloud computing phenomenon? • How can IT and business leverage cloud computing? David Mitchell Smith Application Platform as a Service: An Emerging Alternative Transition from computing " in the closet" to computing " in the cloud" promises a liberation from many IT burdens. With APaaS, developers can create and execute applications with little or no on- premise tools or application middleware. This capability will increasingly be a part of emerging Web platform ecosystems. However, blindly turning your application platform over to the cloud is as dangerous as ignoring this important trend. • What is APaaS, and how does it differ from conventional application platforms? • What are the platform vendor APaaS strategies? • Which user projects will benefit from the APaaS model and which should avoid it? Yefim Natis E- Commerce and Procure- to- Pay Procure- to- pay and e- commerce solutions continue to develop and mature. Some are adopted one module at a time, some via a platform- oriented approach. This presentation will look at the state of the market today and highlight best practices users are adopting to make their efforts successful. • What is a procure- to- pay solution? • How are procure- to- pay solutions being implemented today? • When should organizations consider procure- to- pay over more traditional forms of B2B? Andrew White The Promise of Portals, and Its Fulfillment with Mashups and WOA The value proposition of portals has always included the capability for creating strategic, enterprise- grade solutions at tactical speeds. This has often unfortunately been more vision than reality. There has been a similar value proposition for systems built with SOA, and likewise there is a falling short of expectations. New approaches based on mashups and WOA ( Web- oriented architecture) revitalize the original vision of agile strategic systems. Will they also fall short? • How do portals and SOA enable agility? • What are mashups and WOA and how will these evolve in the enterprise? • How can organizations gain business value from portals, mashups and WOA? David Gootzit Web 2.0 and Beyond: How it Continues to Impact Business and Innovation Although the Web 2.0 name is popular and represents the Web of today, the world seems hungry for the next big thing, whether it be Web 3.0, cloud computing, or other terms. While Web 2.0 suffered from being perhaps overly broad, the special interests driving 3.0- mania have the opposite problem - they are often too focused. We'll look at the future of the Web with a focus on business value and the direction of Web 2.0 innovation. • What discontinuities are driving the Web? • What is Web 2.0, and is it only for Internet addicts? • What's beyond Web 2.0 ( hint: it isn't Web 3.0)? David Mitchell Smith G GP GGP G

11 4 The E- Invoicing Steamroller Finally Picks Up Speed This session will highlight how a company should assess and plan for an e- invoicing deployment. The focus will be on multinational strategy versus one off- country type deployments. It will highlight specific nuances in various geographic regions and give high- level guidelines for looking for a solution. • What is e- invoicing, and why is it so complicated? • How do the economics of e- invoicing work? • Why is e- invoicing finally taking off? Paolo Malinverno Best Practices in Multienterprise ( B2B) Business Process Execution Many IT projects seek to model and deploy business processes and BPM technologies within one company or IT organization. Much fewer IT projects model processes and deploy them across company boundaries. Do process models and technology need to change when implemented in B2B scenarios? • What are common styles for business process execution in multienterprise ( B2B) scenarios? • How will BPM technology be leveraged in B2B projects, and how will that change in five years? • What are business process networks and multienterprise business process platforms, and how will companies use them? Benoit Lheureux Enterprise Mashups: Building Applications as Fast as the Situation Changes Mashups have exploded on the public Web delivering composite application capabilities directly to the public for extremely rapid application development. Enterprises are beginning to take mashups from Web entertainment to an enterprise application delivery disruption. IT leaders and architects must investigate this growing space for the transformational potential it can offer their enterprise. • What are mashups, and what should enterprises do with them today to deliver business value? • What is an enterprise mashup system architecture? • What does the vendor landscape look like? David Gootzit Gartner for IT Leaders Every day you're faced with decisions that will determine success or failure- that could influence your organization's financial results, customer retention rates or ability to compete. Getting information is easy, but is it insightful and relevant? Your time is scarce. Spend less time searching for information and more time applying relevant insight to your IT initiatives that need effective solutions- right now. Ensure your success as an IT leader. Get the insight you need – when you need it. With instant Web access to exclusive Gartner research that's relevant, insightful and tailored for IT leaders in SOA & Application Development and Integration. Your Role. Your Event. Insightful and relevant events aligned to your role, your priorities and your challenges. Interested in our role- based events? Visit gartner. com/ events for further information. Register Now and Build Your Agenda at europe. gartner. com/ soa Applications Business Intelligence & Information Management Business Process Improvement CIO Enterprise Architecture Infrastructure & Operations Program & Portfolio Management Security & Risk Management Sourcing & Vendor Relationships G " From 2008 to 2013, multienterprise ( B2B) traffic will at least triple." Gartner Predicts G PPractical GuidanceGGartner Vision P