Retsol September / October 09 www. bus- ex. com 97 nation ofa Lifestyle With many years of retail experience between them, Wayne Duncan and Craig MacKenzie established Retsol when they had the opportunity to create an ice cream retail business in partnership with the biggest household name of them all. Wayne Duncan spelled out their vision to John O'Hanlon B ack in 2002, Unilever had acquired two established South African brands: Milky Lane was a soft ice cream created 50 years ago, while Juicy Lucy introduced South Africa to health drinks during the 1970s. Retsol was founded to provide the management expertise needed to make a success of the franchised network that supported Milky Lane and to develop the Juicy Lucy brand, which it subsequently purchased outright. Unilever's ice cream brand in South Africa is Ola ( known in Europe as Walls, the manufacturer of Magnum and Cornetto). " We rebranded the franchise as Ola Milky Lane," director Wayne Duncan explains. " Unilever owns the trademark, derives revenue through the sale of ice cream and benefits from market exposure and supply chain; we manage the entire business under a long- term agreement."