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100 www. bus- ex. com March 10 Looking feeling

Prime Product Manufacturing A focus on niche markets has proved to be a successful strategy for Prime Product Manufacturing, as Ruari McCallion learned from managing director Kaaiman Schutte W hile many successful businesses around the world have started with a good idea, a garage and hard work, few have grown as fast or as effectively as Prime Product Manufacturing. Currently based in Pelindaba, 25 kilometres from Pretoria, its roots go back to the mid- 1990s when it was established as a corporation in 1997 by Mike Rigby and Koos Basson, who remain senior directors. It now occupies a 13,000 square metre factory on the NECSA Eco- Industrial facility- but not for much longer. " At the end of the year we will be moving all our operations and personnel to a new building we have bought in Pretoria," says managing director Kaaiman Schutte. " We will also be adding a specifically designated pharmaceutical facility." Prime Product Manufacturing is one of South Africa's leading contract manufacturing and packaging businesses. Focusing on the personal care, cosmetics, toiletries and fragrances segments, it produces a number March 10 www. bus- ex. com 101 great Lookinggood feeling